✨ The Spark Lab ✨
What’s standing between you & a thriving digital product shop?
It’s not another course, secret strategy, or time-consuming cirriculum.
It’s implementation, momentum, and support.
The Spark Lab is your missing puzzle piece…a budget-friendly membership for budding digital product sellers looking for accountability & support, and the tools to help you implement and take action…like this month!
It’s not another content library or lengthy course curriculum that’ll gather digital dust. Instead, it’s all about momentum, creative energy, and community.
The Spark Lab is your safe space to DO THE WORK
You’ve got the ideas. Maybe you’re even already selling physical products. What you lack is the discipline, direction, and time to get the work done.
Our unique creative community keeps you motivated to list new products & actually market & sell them.
Step by step, the Spark Lab will take you from idea ➡️ creation ➡️ marketing ➡️ sales.
The end result? That *passive income* digital product stream you’ve been dreaming of.
What's waiting for you inside the Spark Lab?
💡 Community support + accountability → Ask questions, bounce ideas, brainstorm, celebrate wins, and stop working in isolation! The Spark Lab includes a Telegram group & broadcast channel for daily chats + important announcements, plus a FB group for backup.
💡 Quarterly cycles & rituals that help you no matter what stage of business you’re in with your digital products → brainstorming & ideation month, followed by creation & producing month, ending with marketing month…then the cycle repeats!
💡 Live co-working, hot seats, sprints & challenges happening throughout the quarterly cycle to keep you motivated and taking action.
💡 Incentivizing action via challenges, gamification, and other unique ideas! Get featured in my email newsletter, unlock additional paid resources, and more.
The Focus is on the DOING.
Inside the Spark Lab ✨ The Quarterly Repeatable Routine
As a digital product seller myself, I know there are a lot of plates to keep spinning. I get stressed about keeping them spinning, all the time. Enter the quarterly repeatable routine, which lets me (and you!) rest easy in the idea that we’ll keep revisiting each plate over time and make forward progress.
The beauty of this cycle is that you can jump in at any point & it’ll always be applicable to you. It meets you wherever you are in the stages of business — new & getting off the ground, in the messy middle, or established.
1️⃣ Brainstorming + Ideation
Develop new product ideas or collections. Envision the big picture of your business and your customer path.
💡 Participate in live idea brainstorming jam sessions and bounce ideas around inside the community.
2️⃣ Creation + Production
Let’s do the dang thing! Create your new products or tweak existing ones.
💡 Do the work inside our co-working sessions and stay motivated and accountability with sprints, challenges, get it done weeks, and other live events.
3️⃣ Marketing
Get the word out about your products with a dedicated focus on marketing and content creation.
💡 Write, create & schedule content during our co-working sessions. Leverage Spark Lab incentives to market + make more sales!
The Focus is on moving forward.
Inside the Spark Lab ✨ Events, Tools & Templates
We’ve got a mix of tools, events, and challenges to ensure you make forward progress with your digital products (and that means sales!).
You’re busy & juggling a lot already. This isn’t your typical bloated + overloaded program. That’s why I’m intentionally designing the Spark Lab to be a fun, light, and EASY space where you’ll wanna show up.
Quiet Co-Working
Set aside dedicated time to show up and do whatever it is that needs doing. But on mute!
Get Featured
Submit your work on time & get featured in newsletter digests, round ups, etc.
Custom GPT Tools & Templates
Make doing the work & hitting publish on your products + copy faster with systemized tools.
Get It Done Weeks
Show up and do the work together.
Launch Your Thing Sprints & Challenges
Need a deadline to stay motivated? Get the motivation you need with focused events to do the work.
Unlock Rewards
Earn rewards, win prizes, and unlock bonuses when you hit certain milestones in your biz.
Product Reviews & Hot Seats
Need someone else’s eyes on your stuff? Submit your latest product or marketing email for feedback.
AMA Calls
Get un-stuck with ask-my-anything expert calls & community access
The Focus is on community.
Inside the Spark Lab ✨ Your New Go-To Community
Working in isolation can mean self-doubt, analysis paralysis, getting stuck and dilly dallying! The Spark Lab Community is your go-to place for asking questions to people who *get it*. Need a tech rec? Wanna float an idea? Shout down the hall instead of into the void — we’re here for you.
The Spark Lab community will also hold you accountable. Need someone to check in on you and make sure you’re doing what you said you’d do? We’re here for that.
Need a safe space to celebrate your biz wins? We got you!
You’ll find community support lots of ways inside the Spark Lab, including a Telegram group, live co-working sessions, and more.
✅ Who is the Spark Lab for?
→ You know you want to create + sell digital products, but you’re not sure where to begin and need a push (or help with ideas, tech, #allthethings).
→ You already have a shop or a biz, you may sell physical products, services, or something else.
→ You don’t have a shop or biz yet, but you’re ready to get started.
→ You’re currently selling digital products, but you need an extra oomph to boost your sales & marketing.
→ You truly want to create & sell authentic digital products that serve both you and your people well. You’re not just trying to create & sell whatever based on hacking trends or algorythims.
Hey there, I'm Janet.
I’m a CPA who had a creative itch and started selling wire-wrapped jewelry on Etsy back in 2011. Long story short, I founded Paper + Spark® in 2014 to help other makers feel more confident about the financial & business side of running a shop.
Since then, I’ve sold over 20,000 digital products (and I spend less than 20 hours a week working). I love talking digital product & biz strategy!
I’m also an enneagram 5, INFJ, and mom of 2 in Greenville, South Carolina. I enjoy taking naps, reading, and acquiring cookbooks.
Did I mention this is $12 a month...??
Heart to heart, y’all — when I surveyed the P+S audience earlier this year about launching this membership, the main takeaways about a digital product membership where concerns about cost, time management, and burnout.
That’s a major reason why I have crafted the Spark Lab to be as affordable as possible. You can join us at $12/month or $132/year (one month free).
It’s also why the Spark Lab will be hosted mainly via Telegram, an app that I find way more approachable and easy to engage with than most social media apps.
Finally, it’s why I’ve made the decision to NOT put any sort of “step by step” course mentality into this membership! More “stuff to do” only leads to more guilt, time management stress, and energy burnout.
Instead, the Spark Lab is a space to come do the work you already have on your to do list, to hit “publish” on the goodies you already have stored inside your awesome brain, to ask questions when you get stuck, and to encourage you to keep moving forward.
I can’t wait for you to ignite the spark and join me inside! ✨