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Stop Worrying about Your Competitors’ Prices

Stop Worrying about Your Competitors’ Prices

by Janet LeBlanc | 2 comments

I recently reviewed the results my annual survey. Each year, I seek your feedback on what Paper + Spark is doing right, what I’m doing wrong, and what topics you’re currently struggling with. Year after year, one of the most commonly mentioned struggles I see...
Six reasons you probably need to raise your prices ASAP

Six reasons you probably need to raise your prices ASAP

by Janet LeBlanc | 0 comments

Today’s post comes to you from my friend and fellow creative Danielle Spurge from Merriweather Council. Danielle is a maker maven known for helping turn others’ crafty tendencies into profits. Today Danielle shares a bit of tough love with us when it comes to pricing...
Pricing Handmade Goods – Re-examining Your Price Formula

Pricing Handmade Goods – Re-examining Your Price Formula

by Janet LeBlanc | 3 comments

So you try your hand at one of those suggested pricing formulas for your handmade goods, and the resulting price seems crazy high. Nobody’s going to buy your product for that price! What’s a handmade seller to do? This post is a continuation of our series on pricing...
Pricing Pitfalls – why to avoid underpricing and undervaluing

Pricing Pitfalls – why to avoid underpricing and undervaluing

by Janet LeBlanc | 3 comments

Pricing is such a hot topic in the creative biz world. As a numbers-driven accountant and a spreadsheet nerd, I find the topic and the various opinions surrounding it fascinating. But let’s get down to today’s business – too many Etsy shop owners, artisans, and crafty...
Accounting for Overhead Expenses in Your Prices

Accounting for Overhead Expenses in Your Prices

by Janet LeBlanc | 32 comments

I recently talked about all those pesky hidden expenses (called “overhead expenses”) that your small biz encounters. I concluded that discussion by saying that it’s important to recover a little piece of your overhead expenses every time you sell a product or service,...
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