How to make a budget for your business

How to make a budget for your business

If you’re running a creative business, ESPECIALLY if you’re a maker, it can be easy to spend a lot of money on the latest shiny object, piece of software, newest gadget, or (perhaps most of all) beautiful craft supplies! That’s why today we’re chatting about how to...
How to increase your shop’s conversion rate

How to increase your shop’s conversion rate

Let’s talk about one of my favorite e-commerce metrics – your conversion rate. Before diving into how to increase your shop’s conversion rate or even why this stat is so important, let me explain what the heck it is (in case you’re unfamiliar!). WHAT DOES CONVERSION...
Quarterly Check-Up for Your Biz

Quarterly Check-Up for Your Biz

It’s the end of another quarter! Where the heck is the time going?! The end of a quarter (or the beginning of a fresh, new one) is a great time to catch up on mundane tasks that you’ve been putting off (bookkeeping, anyone?), check in on your progress towards your...