by Janet LeBlanc |
If you’re running a creative business, ESPECIALLY if you’re a maker, it can be easy to spend a lot of money on the latest shiny object, piece of software, newest gadget, or (perhaps most of all) beautiful craft supplies! That’s why today we’re chatting about how to...
by Janet LeBlanc |
When you’re a solopreneur running your own business (and you’re creative-minded on top of that!), it seems like there are million directions in which you can take your business. We all have goals to improve our business. The biggest problem is there’s usually a...
by Janet LeBlanc |
Let’s talk about one of my favorite e-commerce metrics – your conversion rate. Before diving into how to increase your shop’s conversion rate or even why this stat is so important, let me explain what the heck it is (in case you’re unfamiliar!). WHAT DOES CONVERSION...
by Janet LeBlanc |
Let’s discuss how to price your handmade goods and my recommended “Etsy pricing formula”. Pricing your handcrafted products or designs can be one of the most challenging tasks for a creative entrepreneur or artist (that’s why I eventually created a spreadsheet and an...
by Janet LeBlanc |
I’ve been harping about year-end approaching for a while around here, mostly for tax purposes. But with the beginning of a new year around the corner, that also means it’s time for something else – setting goals for your business. “Goal setting” seems to be a trendy...
by Janet LeBlanc |
Understanding how to start a new creative business can be a daunting task, especially if you don’t have a background in accounting or business. We have so many questions when we first set up shop – what do I need to take care of on the legal side of things? How do I...
